DIGITAL & BRANDING
HPE PAC Employee Engagement Emails
Goal was to increase participation in the Political Action Committee (PAC) for Hewlett Packard Enterprise. Leveraging research and participation trends, employees responded well to contests and incentives as reasons to join and remain engaged with the PAC. The latest Bond film release provided the perfect opportunity to provide timely, relevant content for successful engagement.
Email 1 introduced the program to get employees excited.
Email 2 offered a slightly more direct push to drive engagement.
Email 3 highlighted the contest winner, showcasing real employee spotlights that garnered pride and attention.
